Friday

5 Beauty products I'm loving in January

 CAKE BEAUTY

Heavy Cream Intensive Body Balm


Why You'll Love It
  • This sweet-smelling lotion melts into your skin like butter on pancakes. (And now you’re hungry.)
  • We can’t get over how it soothes, smoothes, and hydrates on the spot. Take that, dry winter skin!
  • It smells yummy without being over-the-top. Shout out to those subtly scented ingredients like aloe vera, coconut oil, shea butter, and green tea extract.
  • Weighing in at 30 ml
About The Brand

When it comes to body moisturizers that smell delish, this brand hits the sweet spot. Founder Heather Reier was searching for a vegan and cruelty-free brand that “satisfied my need for girlie indulgence and my want for natural ingredients,” but couldn’t find one—so she launched her own line of deliciously scented lotions, body butters, and creams.


COMPLEX CULTURE
TIME PRESSED Lip Balm

Why You'll Love It
  • Your softest lips ever are one swipe away. This simple—yet super effective—balm treats parched pouts to the intense hydration they need.
  • A trio of super-moisturizers (hello, vitamin E, jojoba oil, and squalane) provide maximum relief to dry, chapped lips.
  • It leaves behind a silky finish that’s gorgeous worn alone or layered with your favorite lip color.
  • The bonus mood-boosting mint scent has an energizing effect that instantly ups your vibe.
  • Weighing in at 2.3 g
About The Brand

COMPLEX CULTURE is a collaboration between beauty pros and a community of women on a mission to simplify our beauty routines and get back time in our busy lives. Just like their multitasking brushes, every product they launch will be inspired by conversations with you about creating beauty products that make life easier. The goal? To help you feel twice as confident, in half the time.


FIRMA BEAUTY
403 Round Blending Brush
Why You'll Love It
  • Shade and blend your eyeshadows like a pro with the rounded brush from FIRMA BEAUTY.
  • The silky, synthetic bristles are vegan and cruelty-free and designed to work with your favorite cream and powder products.
  • It picks up *just* the right amount of pigment to give you a smooth, even application every time.
  • 1 CT
  • Full Size, MSRP $14.99
About The Brand

FIRMA BEAUTY’s mission is to keep products out of landfills by only using sustainable materials. Their brushes are handcrafted in Kumano, Japan, where high-quality brushes have been made for over 200 years, so you know they’re built to last.


GOLDFADEN MD
Bright Eyes Dark Circle Radiance Concentrate
Why You'll Love It
  • We look to this Ipster-loved brand time and time again for targeted treatments that really work—so we had to include this eye brightening formula in our Glam Bags.
  • This lightweight, brightening eye cream minimizes the appearance of dark circles, puffiness, and fine lines (even if you were up late bingeing rom-coms).
  • Because hydration is the name of the game, hyaluronic acid (which can hold over 1,000 times its weight in water) keeps skin plump for hours.
  • Arnica, a key ingredient in this eye cream, is known for soothing bruises and swelling—so imagine what it does for the dark skin under your eyes.
  • The soy peptides in this cream help to decrease puffiness and firm up your skin.
  • Apricot kernel oil, which is high in vitamins A and E, makes skin feel softer and hydrated.
  • Weighing in at 0.133 oz
About The Brand

Founded by Dr. Gary Goldfaden, a dermatologist for over 40 years, GOLDFADEN MD’s physician-strength products are innovative, results-driven, and great for those with sensitive skin. Plus, they’re inspired by nature and made from plant cells and antioxidant-rich botanicals (so they’re extra healthy for you).


UOMA
Drama Bomb Extreme Volume Mascara in Black
Why You'll Love It

What It Does: Every now and then a mascara comes along that makes us go wow. This multitasking formula gives you the fullest, most fluttery lashes of your dreams thanks to avocado, jojoba, and castor oils that strengthen, condition, and help your lashes grow.
How to Use It: Swipe horizontally through upper lashes, then flip the wand vertically to coat lower ones.
More Reasons You’ll Love It: It’s smudge-proof, so it’ll last all day, and it’s totally vegan, too.

About the Brand: Founded by Nigerian-born former beauty executive Sharon Chuter, the UOMA Beauty range is rebellious, innovative, and created for all.

Saturday

IPSY Holiday Beauty Gift Shop

Now is the time to join IPSY 
You get the chance to sample new beauty products and share the same gift to someone you love.






 

Thursday

5 Beauty Items you will love for December



 December Glam Bag 


BEAU GÂCHIS

IPSY Exclusive Limited-Edition Flat Contour Brush


SHOP AT BEAU GÂCHIS

Why You'll Love It

IPSY EXCLUSIVE: Whether your contour of choice is liquid, cream, or powder, this handcrafted brush makes for super smooth and seamless application.

Soft yet densely packed, these bristles have an indulgent feel and get the job done flawlessly.

The flat, slightly curved brush head brilliantly spreads and blends your contour along your cheekbones, jawline, and the perimeter of your face to sculpt and accentuate your favorite features.

This multitasker also happens to be great for applying baking powder under your eyes to set your concealer.

1 CT  Full Size, MSRP $15.95

About The Brand

BEAU GÂCHIS means “beautiful mess” in French and was founded by a busy mother of two. The brand strives to design and create high-quality products that are accessible to everyone, everywhere.

How to Use It

Use this brush to sculpt and contour your favorite features and set your under-eye baking powder too.



ESTATE COSMETICS

Precision Liquid Liner


SHOP AT ESTATE COSMETICS

Why You'll Love It

Thick flicks, kitten wings, graphic lines, and more—this inky black liquid liner makes any eye look easy to achieve.

The ultra-fine felt tip glides on your skin like butter (not tugging, here) and delivers the perfect dose of color right where you want it.

It doesn’t smudge, crease, feather, or run—apply it in the a.m. and it’s on for the long haul.

More reasons to love? It’s cruelty-free and vegan!

Weighing in at 0.4 ml  Full Size, MSRP $12

About The Brand

ESTATE COSMETICS is a Montréal-based brand with a passion for creating super pigmented, long-lasting products with intense color payoff.

How to Use It

For a quick flick, line your upper lash line and wing up and out at the outer corner of your eye.


HANALEI

Lip Treatment


Use promo code IPSYLIPTREAT20 to receive a a 20% discount on your order *

* exclusions apply

Why You'll Love It

Even if a vacay in Maui seems far away, you can channel island vibes with this fresh-scented lip balm that will give you your healthiest lips ever.

Kiss chapped lips goodbye. This balm is infused with moisturizing kukui oil (straight from Hawaii!) to relieve dryness and flaking.

Nourishing coconut oil smooths lines and softens roughness to leave your lips looking and feeling peak pretty.

The cruelty-free and all-natural formula is made without bad-for-you ingredients like parabens or phthalates.

Weighing in at 5 ml

About The Brand

Skincare infused with the spirit of Aloha. Using unique blends of native Hawaiian botanicals (like papaya, kukui oil, and cane sugar), HANALEI aims to heal and protect with products as lush as the rainforests that inspired them. As always, their formulas are 100% cruelty-free and vegan.

How to Use It

Swipe it on your lips whenever they’re in need of some moisturizing TLC. Layer it on under lipsticks so they go on extra smooth. Mix it with lip color to create a sheer,


IBY BEAUTY

Lush Eyeshadow in Yoga Pants


SHOP AT IBY BEAUTY

Use promo code IPSY112020 to receive a 30% discount on your order *

* exclusions apply

Why You'll Love It

This good-for-your-skin eyeshadow is the perfect way to show your lids some love. The velvety formula is infused with rosehip seed oil to help nourish and protect the delicate skin on your lids.

It won’t crease on you, so your eye look will stay beautiful all day long.

This shadow is vegan and free of potentially harmful ingredients like talc, mineral oil, and parabens.

Yoga Pants is a metallic light brown shade that’s become a staple in our makeup kits for romantic eye looks or updating our smoky eye.

Weighing in at 1.5 g

About The Brand

We’re all about self-expression, and that’s why we love IBY BEAUTY. They aim to inspire people to be the best versions of themselves through makeup using high-quality ingredients and formulas to create color products that allow you to express your personality.

How to Use It

Use your fingers or a makeup brush to sweep this shadow across your lids. It can be worn alone or with other shades to create endless eye looks.


IT COSMETICS

Confidence in a Cream



SHOP AT IT COSMETICS

Why You'll Love It

Wondering how to keep your glow going through winter? This quick-absorbing super cream is clinically tested to give skin a more supple, healthier, radiant appearance.

With collagen, vitamin E, hyaluronic acid, colloidal oatmeal, and shea butter, this moisturizer also helps to nourish, heal, and calm skin instantly and over time.

Peptides help reduce the appearance of fine lines and support natural collagen production for smoother, firmer skin, while ceramides help restore and repair the skin barrier, keeping skin moisturized and supple.

This nourishing cream creates a smooth, hydrated surface, so complexion products glide on easily afterward.

Weighing in at 7 ml

About The Brand

What do you get when you combine clinically tested, problem-solving products with cutting edge technology and the best ingredients out there? IT COSMETICS. Developed with plastic surgeons and dermatologists, this brand creates game-changing formulas that truly work.

How to Use It

Both morning and night, smooth this moisturizer onto clean skin using upward sweeping motions.


5 Beauty Items You’ll Want for Yourself and Gift

Curl Keeper Original


SHOP AT CURL KEEPER®

Why You'll Love It

  • Our not-so-secret secret to getting gorgeous, frizz-free curls? You’re looking at it.
  • This water-based, silicone-free formula is designed for curly-haired beauties to use everyday without leading to product build-up.
  • It's effective in all weather conditions, especially humidity, allowing for longer lasting styles.
  • Don’t touch your hair for 15 minutes after applying. We know, it’s tough—but less movement = less frizz. Bonus: Touch your curls with wet hands? No problem. Water actually reactivates this formula, so smoothing over frizzy spots with damp hands helps tame frizz instead of making it worse.
  • Weighing in at 1 oz
  • Depending on the size, $2.50 – $49.00
About The Brand
CURL KEEPER’s number one goal? Creating a series of treatments that perform 100 percent of the time, on every curly head, in all weather conditions, without the use of silicones. Your healthiest, bounciest curls are finally within reach.

Double Duty Beauty Shape Tape Concealer
Why You'll Love It
  • Stayed up late binge-watching Netflix? Indulged in a little 3AM pizza? When you're low on beauty sleep, this full-coverage concealer is your go-to for instantly bright, even under eyes.
  • We love it to brighten up our under eye area, but this baby can be used to create a killer contour and highlight, too.
  • The matte-finish formula is blendable, buildable, and goes on without looking streaky or cakey.
  • It’s made with nourishing ingredients like shea butter, mango seed butter, and licorice root extract to help hydrate, smooth, and brighten your skin.
  • Like all of TARTE’s products, it’s 100% cruelty-free.
  • Weighing in at 0.5 ml
  • $27
About The Brand

In addition to always being on-trend, innovative, and totally unique, TARTE COSMETICS is committed to creating vegan-friendly paraben-free, gluten-free, phthalate-free products that are never tested on animals.


Angled Concealer Detailer Brush

Why You'll Love It
  • We found your concealer’s new BFF (you’re welcome).
  • Perfect for pro’s and makeup newbies alike, this detailing brush has an angled brush head that makes it super easy to bluff and blend your concealer in those hard-to-reach places, like your inner corners and around your nose.
  • Made with ultra-dense nylon hairs, these luxurious bristles don’t just feel super soft—they’re vegan and cruelty-free too.
  • 1 CT
  • Full Size, MSRP $19
About The Brand

VASANTI COSMETICS was founded by four sisters and one childhood friend with a passion for beauty products that enhance your natural beauty, feel comfortable to wear, and make you feel as good as you look.


Power Satin Matte Liquid Lipstick in Namaste All Day

SHOP AT JULES SMITH BEAUTY


Why You'll Love It
  • What’s your favorite gemstone? We guarantee JULES SMITH has a beauty product to match it, like this beautiful neutral rose liquid lipstick.
  • It’s inspired by the power of agate, so every time you swipe it across your lips, (we hope) you’ll feel creativity, harmony, and protection.
  • Unlike other matte lipsticks, this non-drying, nourishing formula is infused with vitamins to keep your lips ultra-hydrated and smooth.
  • Weighing in at 2.4 ml
  • $18.00
About The Brand

Just like us, JULES SMITH BEAUTY believes beauty starts from the inside. And just like us, she loves gemstones and the balancing, calming, confidence-boosting effect they can give you. Everything in her collection is inspired by the powers of gemstones and crystals—and they’re just as pretty.


Brow Chow in Deep Brunette

Why You'll Love It
  • IPSY EXCLUSIVE: Yup, we scored TikTok superstar Addison Rae’s ITEM BEAUTY products exclusively for you—and you bet they’re worth the hype. As co-founder and chief innovation officer, Addison infuses a healthy dose of self-love into her line of good-for-you makeup, so you’ll look and feel 100 every time you apply.
  • New to ITEM BEAUTY? In Addison’s words: “When I think about beauty and what’s important to me, it’s putting something on my face that I can feel good about. I wanted simple, unfussy products that are fun and don’t take themselves too seriously. That’s exactly the concept that ITEM was born out of.”
  • Speaking of unique—some days we’re low-key and some days we’re extra, so this dual-ended, deep brown brow pencil gives you full control to take your brows from precise and defined to fluffed up and bold with one tool.
  • This pencil side has an ultra-fine, triangle tip that goes exactly where you want it, and lets you fill, shape, and define your brows with ease.
  • The built-in brush = the difference between brows that look good and brows that look amazing. Comb it through your brows once you’ve finished filling and shaping to blend out the pigments and fluff up your brow hairs.
  • This ITEM’s your one and only. The smudge-proof, sweat-proof, and transfer-proof formula will stay put for the long-haul—apply it in the a.m and you’re set for the day.
  • It’s packed with self-love and Ipster love: yellow_jen says, “The shade is a perfect color and it's very pigmented or can be light depending on the pressure you put on the pencil.”
  • Follow @itembeauty for fresh launches and beauty inspo.
  • Weighing in at 0.26 g
  • 2 for $20, Limited Time Only! ($28 value)

About The Brand

For full, fluttery lashes, skin that glows (inside and out), and an all-around boost of confidence—look no further than Addison Rae’s ITEM BEAUTY. This line of next-level dermatologist-tested makeup is infused with all of the good ingredients and none of the bad.



Tuesday